Daily tasks and hitting deadlines on time can be a struggle for many small businesses and sometimes your list of 101 things can be intimidating, but thankfully for us and small business owners, we are living in the 21st century, the generation of the digital age and should take advantage of all technological options available to us. The future of automation is coming, and this for one, is something we all could do with. Statistics today, show that the advancement of technology businesses could see around 30% or more in the future of their current activities automated.
Many softwares today, offer services to help businesses set up an automation service in areas like accounting, marketing and many more. The process of automation was designed to help make the working life of small businesses easier and smoother with the aid of technical ability, the aims are to help the consumer tackle compound issues, and to shield from potential online threats, whilst providing the ability to ensure that all aspects of the business are organised and running smoothly with control on manufacture and delivery, allowing the user to create more time with its help, in order to dedicate it to other areas of business, such as the consumer. “The technique of making an apparatus, a process, or a system operate automatically.”
Every small business should know what needs be automated within their software systems. With the new General Data Protection Regulation (GDPR) laws that were introduced earlier this year on the 25th May, the handling of sensitive information has gotten stricter in order to prevent the attack of a hacking. Since the laws came into place it has affected the running of businesses, like accountants, who may be in the position now, where they are feeling a bit like a jack in the box, with an extended workload. By automating some of your systems you could eliminate some of the stress and gain more time within your role.
These are the top 5 things that every small business should automate:
Automating your marketing strategies like emails, takes out the repetitive task of typing out each message to a client, one by one by setting up general messages like ‘thankyous’, ready to be sent out when needed, thus giving you, the user more free time to focus on the other things. “The technology of marketing automation makes life easier.” Although we see a lot of the big chains on every corner of the street, it is actually the small and medium-sized businesses that are making up the largest part of the economy, despite this, it is still the small and medium-sized businesses that we need to back in order for them to succeed and thrive. With marketing automation, many small businesses can hope to see an increase in their revenue and sales, with thanks to the speed and efficiency of technology.
“Automation and accounting go hand in hand,” the mixing of automation and accounting is a brilliant idea, as there are many aspects of accounting that need to be covered from: VAT, bookkeeping, payroll, invoicing and more, it can be difficult to keep up with it all, but by automating your accountancy practice you can have everything organised and in sync, ready to be sent out to clients for when they need it, requiring little human help. Automation in accounting basically means that you can have all options to the services provided, like invoices and payroll in one place and at the easy access of just a button, equalling in less stress and paper – so you’re not only helping the environment but saving up on clutter. With the advancement of technology progressing, it is believed that by 2020 a majority of accounting roles will have been automated, and thus, allowing accountants to provide more to give back to their clients.
- Business Operation
Business Process Automation, or also known as BPA empowers the automation of multifaceted business processes, by doing the following:
- Improving service quality
- Maintaining costs
- The availability of staff
Automating your business operations is ideal, as it guarantees the protection of information stored and potential disk loss, as well as, striving to ensure that no tasks are running out of sequence and important jobs and tasks are not forgotten and aiding your staff in getting work done in an efficient manner. How BPA works is by analysing all areas and processes by finding ways in making said areas work more effectively, by putting together a routine that best suits the needs of your small business and integrating the use of BPA critical software applications.
Life in HR can be a bit hectic at times, with employees coming in left, right and centre throwing all their questions at you, putting a stop to the rest of your workload, but this is one of the key sectors in which automating your HR could really make a big difference! A lot of automation services now are formulating ideas of how to make the running of your HR department a bit more of a calmer and relaxed environment, with the use of Robotic Process Automation (RPA Technology) and the introduction of the ChatBot. Essentially set up with similarities to Apple’s Siri, ChatBot has been created to act on behalf of an HR department, answering questions and queries from employees on things like holiday entitlement and time off. It is hoped that with RPA Technology that the process of hiring and training of new employees can be bought down to a more compact and efficient setup, with the ability to process all the necessary information on that employee and provide them with all important paperwork the moment they walk through the door. The idea is not for the software to completely take over the role of an HR department, but just to help ease off the pressure on the admin side of things, whilst maintaining an organised and happy working environment.
- Social Media
The list is endless when it comes to what you can use automation for in social media, such as finding shortcuts to help you save time to create more constructed content-filled posts. With social media automation the idea is to help you to create schedules for your posts, such as what you should post, when you should post it and who will post it, as well as, also allowing you to track and monitor relative topics and find out which posts got looked at the most and which gathered the most likes or comments. Some of the benefits include:
- Scheduling in posts that can then be spread across multiple social media platforms
- Being able to show more consistency and activity on your social media accounts by posting 4-5 times a day means that you will accumulate more ‘traffic’ to your pages
- Brings in more business and search engine results
Social media automation will allow you to see in a better light what is and isn’t working well when it comes to promoting your small business, taking into literal effect ‘out with the old, and in with the new’.
Automation really provides you with the ability to better your software with the capability of making the most out of what your business can do. So, sit back and watch your success soar! Thinking that automating your services might be the thing for you, then we at Smarty Software will be happy to help you get started!